Posts Tagged ‘Book Review’

PR – A Persuasive Industry?

Tuesday, February 10th, 2009

My review of the above title will soon be printed in the USA Today, but you can catch a sneak preview on their website.

Four Weddings and a Reviewneral

Tuesday, October 28th, 2008

Hey, they can’t all be good.

Last weekend I attended my fourth wedding* in as many months. I continue to be surprised how different each wedding is that I attend, although this most recent one was perhaps more different yet, what with it being an orthodox wedding. Still, there was a bride, a groom, and other people I knew, so it was a wedding. And there were even animatronic parakeets on each table, which were bizarre but charming.

In other news, my most recent book review** ran in the USA Today yesterday, about a book on neurological marketing techniques. It was a fascinating read about how corporations will approach advertising in the years to come, and it takes subliminal advertising to whole other levels. It’s sort of awesome and scary, or at least, would be scary if so many other things weren’t much more scary.

*That is, fourth wedding of other people. I try only to get married every other month. Prospective wives, feel free to send gifts!

**Not, of course, a review of my book, for which I am still trying to find a publisher.